Practical marketing & sales frameworks you can use before the day is over.

Most founder-led businesses market on instinct — a boosted post here, a flyer there — with nothing tying it to revenue. This workshop gives you the framework to build a strategy that actually holds.

• Define your ICP and positioning in one sitting
• Map your marketing budget to real revenue targets
• Choose the 2–3 channels worth your time — and cut the rest
• Leave with a 90-day strategy on paper

Marketing that isn't backed by a system for capturing, nurturing, and converting leads is just noise. This workshop shows you how to build the engine that turns activity into predictable, repeatable revenue.

• Design a lead capture-to-close pipeline that runs without you
• Build the follow-up sequences your team keeps forgetting
• Set up the 3 metrics that actually predict revenue
• Leave with your lead-attraction engine mapped on one page

Leads mean nothing if your team can't close them. Sell Like Crazy is a practical, no-fluff session on turning conversations into signed clients — consistently, not by accident.

• Handle the 5 objections that kill most SME sales calls
• Build a follow-up cadence that doesn't feel pushy
• Script the close so it doesn't rely on charisma
• Leave with a sales script you can use the same day